Salman Shaikh aka Mani thinks controversy has taken over content

Salman Shaikh aka Mani thinks controversy has taken over content!

The popular actor took to social media to express his disappointment over ‘10-minute’ fame.

Penning a detailed note on Instagram, Mani shared his views about the concept of fame.

Mani compared how things were in showbiz when he started working to the present time. And how social media has transformed everything, including controversies.

“In early 2000 when I joined the budding private tv channel industry, writers and hosts could only survive if they had good content, which they had to produce week after week. If it got stale the anchor would not get many more chances. In this era of the 10-minute attention span, vlog, tiktok, snack attack, etc, content has disappeared and its ugly cousin *controversy* has taken over,” Mani wrote. 

“For ten-minute, or 2 minute or 30-second fame, *content creators* (pun intended with stress) don’t create content they create controversy! Make fun of someone(mai bhe Kerta thaa Lakin smart content kay sath) blame, attack put down someone to get noticed,” he added.

Mani when on to add, “Some put their own careers in jeopardy for that 30 seconds of fame. Should we now bury *intelligence, intellect, writing skill, wit, pens, paper, keyboards, and laptops* and load our typing index fingers with 30 seconds of crap and shoot it from our mouths, from which the connection of the brain has been completely severed!”