Dolmen Malls along with leading makeup brands and beauty experts is hosting its signature beauty festival ‘Be-YOUtify with Dolmen’ from 15th till 30th October 2021. The event will showcase emerging beauty trends by sought-after beauty brands, the latest in skincare, and beauty innovations by top makeup artists and brands at the malls in Clifton and Tariq Road.
A mix of renowned local and international brands is offering something for everyone. As key event partners; J., Bonanza Satrangi, Hemani, Fara Perfumes, Sapphire, and Maybelline will be seen showcasing their new make-up and fragrance products, makeovers, consultations, and offers. Other mall brands including Yves Rocher, Spa Ceylon, Allure Beauty, ST London, & Conatural will be seen with enticing customer offers and product launches during the promotional period.
With the recent launch of J. perfume inspired by Turkish Series Ertugrul, celebrity visits by Turkish Stars can be expected along with other celebrity spotting instances and #DolmenGram moments.
Both malls in Clifton and Tariq Road shall be hosting a makeup masterclass for all Dolmen Mall customers themed ‘All Skins Are Beautiful’. Dolmen Mall Clifton shall be seen collaborating with renowned makeup influencers, who will share makeup looks & techniques, information about different skin types, and tips with the online and in-mall participants. Similarly, Tariq Road shall be seen collaborating with Make-up maestro Afshan, Rose Beauty Parlor. There will be exclusive discount offers along with multiple instant winning competitions on-ground aiming to give customers many chances of winning exciting giveaways and VIP Dolmen Beauty passes.
On this occasion, Ms. Anum Nadeem, Director Marketing & Communications at Dolmen Group said “BeYOUtify with Dolmen enhances our self-image and embraces beauty in all forms. We are happy to collaborate with industry leaders and emerging brands to bring you an amazing lineup of beauty and fragrance brands, professional insight, and most importantly, accessibility under one roof at Dolmen Mall.”
Dolmen Mall’s beauty festival will also be attended by a number of celebrities and influencers giving the online and in-mall audience something to look forward to every day as the mall becomes a hub of customer-preferred brands, from Makeup City to Scentsation, Beaute Collection to Yves Rocher, Body Shop to L’Occitane and many more. New openings like Aeropostle, Unze London, Essentuals by Toni & Guy & Speed Sports along with food chains like Burger-O-Clock and the reopening of Cocochan & Papa Roti are expected to delight mall visitors.