Peek Freans Sooper Launches Public Service Message Encouraging Masses to Practice Caution against Covid-19

At a time when the lockdown has been eased and the country is adjusting itself to a new normal, Pakistan’s leading biscuit manufacturer, EBM, through its mega-brand, Sooper, has launched a Public Service Message urging people to continue exercising caution in order to keep themselves and their loved ones safe from the virus. The message arrives at a crucial time, prompting people to play their part in the fight against this threat by implementing protective practices in their daily routines.

Featuring some of the country’s most influential celebrities and media personalities such as Mahira Khan, Humayun Saeed, Mehwish Hayat, Hareem Farooq, Wasim Akram, Adnan Siddiqui, Faisal Kapadia, and Bilal Masood Sooper has approached the novel problem with resilient spirit by accepting the inevitable shift in our way of life as a result of the coronavirus and talking about it in a thoughtful and meaningful manner.

Read More : EBM Launches Repositioning Campaign For Peek Freans Sooper

This is not the first time EBM has stepped up to help with efforts against the virus. The organization recently launched an Rs. 350 million COVID-19 Relief & Response Fund, the primary aim of which was to help uplift the lives of the people most affected by the pandemic. From contributions made to help bolster the federal and provincial governments’ efforts, directly working with reputed NGOs and facilitating healthcare workers to helping individuals belonging to some of the most vulnerable segments of society, EBM went the extra mile in its initiative to help fight against the spread of the Covid-19 virus.

The video message has been launched nationwide on all digital and electronic media platforms with the aim of educating viewers on the best practices to adopt during this pandemic and how to limit its spread. EBM has taken this step to spread hope and positivity through their public service campaign, which it hopes would be able to reach its consumers across the country.

Sooper hai Pakistan continues to be a platform through which EBM has been building positivity about Pakistan for the last four years. This latest effort aims to drive positive change in society by encouraging every individual to play his or her part to secure the present and the future of the country.


Recent Posts

  • Sports News

South Africa record highest successful run chase in T20Is against West Indies

South Africa recorded the highest successful run chase in T20Is against West Indies! South Africa…

16 hours ago
  • Latest News

Zardari undergoes surgery in Dubai, sources

PPP leader Asif Ali Zardari has been undergoing treatment in a hospital in Dubai for…

17 hours ago
  • Entertainment News

Ayesha Omar steps into 1971 era in upcoming film “Huey Tum Ajnabi”

Ayesha Omar will be seen stepping into the 1971 era in the upcoming film “Huey…

22 hours ago
  • Sports News

#PakvsAfg: Pakistan makes one change in playing IX for the second T20I

Pakistan has made one change in the playing XI against Afghanistan for the second T20I…

22 hours ago
  • Latest News

President Alvi’s letter a PTI’s press release: PM Shehbaz Sharif

Prime Minister Shehbaz Sharif has responded to the letter written to him by the President…

23 hours ago
  • Latest News

PTI Minar-e-Pakistan Jalsa: Imran Khan announces his comprehensive economic plan

Pakistan Tehreek-i-Insaf (PTI) chief Imran Khan while addressing a massive public rally from inside a…

24 hours ago