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Pepsi Online Food Festival: GroupM Pakistan launches first ever online food festival

Pakistan’s first-ever online food festival with Foodpanda as the platform partner is the start of the “Food-Commerce” revolution.

Pepsi is the Title sponsor of the “Pepsi Online Food Festival GroupM Pakistan ”, strengthening their food association.

“Pepsi is an iconic brand with a heritage flourishing over 50 years in Pakistan and it is only natural that as an iconic brand, Pepsi gives the people of Pakistan this first of its kind, disruptive and memorable experience”, commented Saad Khan, Marketing Director, Beverages PepsiCo, Inc. | Pakistan & Afghanistan BU.

The groundbreaking Online Food Festival in partnership with Foodpanda is set to take Karachi by storm from 29th April to 5th May 2019.

The event will run for 7 days with several brands and eateries coming together to offer exclusive deals to the citizens of Karachi.

This one of its kind festivals will also feature more than 2000 vendors and 10 novelty vendors; making it one grand tantalizing affair for Karachites!

“At GroupM, we are always a step ahead in understanding and shaping the digital landscape of Pakistan. We will continue to showcase our leadership in terms of Expertise, Partnerships and thought Process”, commented Amna Khatib Paracha, GM Digital, GroupM.

Saman Siddiqui

I am a freelance journalist, holding a Master’s Degree in Mass Communication and an MS in Peace and Conflict Studies, associated with the electronic media industry since 2006 in various capacities. Here at OyeYeah, I cover a range of genres, from journalism to fiction to fashion, including reviews, and fact findings. 

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