Latest News

Leadership of Engro Foods & FrieslandCampina meets with Minister of National Food Security

To discuss human nutrition and dairy development program for the country’s progress.

Views

The leadership of FrieslandCampina and Engro Foods met with the Minister of National Food Security Sahibzada Muhammad Mehboob Sultan on Wednesday to discuss human nutrition and dairy development program for the country’s progress.

During the meeting, the global CEO FrieslandCampina, Hein Shumacher discussed the importance of human nutrition and food safety with the Minister National Food Security. The low animal yield in Pakistan of 4-5 litres of milk per cow is resulting in low income for the farmers. He offered that through FrieslandCampina global dairy expertise, Engro Foods can assist through dairy development programs for capacity building of farmers, , particularly women dairy farmers which will result in sustainable livelihoods as well as providing safe and healthy dairy nutrition to millions of consumers.

Women Empowerment is one of the key focus of FrieslandCampina Global Dairy Development Program, for which Engro Foods was globally recognised as the company of the year 2018 at Commonwealth. Engro Foods has imparted above one million trainings to farmers since 2005 on best dairy farming practices which has infused millions of rupees in to the economy and brought sustainability to farmers at grass root level. Structured dairy development programs on best dairy farming practices can enhance the milk yield and counter the alarming rate of malnutrition in Pakistan.

Mr. Shumacher further added, that lack of safety of food is inextricably linked to the severity of malnutrition and stunted growth, implementation of minimum pasteurization law in full spirit is essential in Pakistan to ensure that the milk reaching the consumers from any source is free of adulteration and safe for human consumption.

Engro Foods & FrieslandCampina are driven with the core purpose of providing better nutrition, a good living for farmers, now & for generations to come. They will extend their full support to the government to develop the dairy sector in Pakistan.

Ali Ahmed Khan, Managing Director Engro Foods said, “Women empowerment is one of the key focuses of our Global Dairy Development Program. We are committed to the cause of empowering women and dairy farmers to ensure that our dairy development programs are inclusive. It will help strengthen the economy of Pakistan and aid the development of dairy sector.”

Earlier this week, the leadership also met with the Prime Minister to talk about food safety and continued efforts are being made towards a more structured and effective food safety network nationwide. At this meeting Hein Schumacher, CEO FrieslandCampina was accompanied by Roel Van Neerbos, President Consumer Dairy FrieslandCampina, Ali Ahmed Khan, MD Engro Foods, Syed Saud Ahmed Pasha, Director Corporate Affairs & Agri Business and Saira Iftikhar, Senior Manager Government Affairs from Engro Foods.

About Engro Foods Limited:
Engro Foods Limited (EFL), is the 2nd largest dairy company of Pakistan, it is embedded with the core purpose of “Better Nutrition for Pakistan, A good living for our Farmers, Now & for generations to come”.
EFL is a subsidiary of Europe’s largest dairy cooperative, Friesland Campina, owned by 19,000 farmers and operating in 32 countries globally. Friesland Campina owns controlling shares of Engro Foods Limited, a public listed company incorporated under the Companies Ordinance, 1984, with shares quoted on the Pakistan Stock Exchange. The principal activity of the Company is to manufacture, process and sell dairy products and frozen desserts. Engro Foods also owns and operates a world class dairy farm with 6,500 cows near Sahiwal called “Nara Farm”. EFL’s product portfolio comprises some of the country’s biggest and best-selling brands including Omore, Olper’s, Olper’s Lite, Olper’s Cream, Dairy Omung, Omung Dobala, and Tarang.

About Friesland Campina:
FrieslandCampina (FC) is Europe’s largest dairy cooperative in the world, owned by 19,000 farmers. It is driven with the motto of “Nourishing by Nature”, which also drives Engro Foods today in Pakistan. As a dairy cooperative of farmers, FrieslandCampina is committed to better nutrition for the world so as the population of the world crosses 9 Billion by 2050, the company will be there helping feed the world with affordable and iteratively improving products.

FrieslandCampina (FC) has branch offices in 34 countries and employs 23,000+ people. Our products find their way to more than 100 countries around the world. The Company’s head office is based in Amersfoort, Netherlands. FrieslandCampina produces and sells consumer products such as dairy-based beverages, infant nutrition, cheese and desserts in many European countries, Asia and Africa. In addition, products are supplied to professional customers, including cream and butter products in West Europe. Along with a global presence, FrieslandCampina has a state of the art Research and Development facility, which has a track record of solving the nutrition challenge in developing markets (www.frieslandcampina.com). During its hundred and fifty years of history, FC has built strong market and brand position based on recognizable brands and a relentless obsession with quality.

the authorSaman Siddiqui
Saman Siddiqui, A freelance journalist with a Master’s Degree in Mass Communication and MS in Peace and Conflict Studies. Associated with the media industry since 2006. Experience in various capacities including Program Host, Researcher, News Producer, Documentary Making, Voice Over, Content Writing Copy Editing, and Blogging, and currently associated with OyeYeah since 2018, working as an Editor.