Jazz, Pakistan’s largest digital communications company, and Coca-Cola Company, one of the most popular beverages in the country have partnered to offer consumers a chance to win free unlimited data. This partnership focuses on heavy data users who prefer to live stream sports, especially during the ongoing Cricket World Cup, and surf the web on the go. This first of its kind offer is not limited to the ongoing Cricket World Cup but will be available afterward as well.
The Jazz branded Coca-Cola bottles, available at stores across Pakistan, provide consumers of the widely popular drink a chance to win unlimited Jazz Super 4G data by dialing in the code available at the back of each bottle’s label. Just dial *145*insert code# from the phone for a chance to win.
Commenting on this partnership, Head of Marketing at Jazz, Kazim Mujtaba stated, “This is the coming together of two giant brands to empower millions of people with free mobile data, especially during the ongoing Cricket World Cup. In a first of its kind initiative, Jazz offers Coca-Cola’s customers a chance to use Pakistan’s fastest mobile internet.”
“Coca-Cola is well known for its innovative and upbeat partnerships, and we are pleased to partner with Jazz for this campaign that focuses on users who love our brand and have acquired the lifestyle of digital nomads. While Coca-Cola is the official sponsor for ICC Cricket World Cup, it also pledges to offer its consumers with the best on-the-go experience this cricket season,” commented Abbas Arslan, Head of Marketing at The Coca-Cola Company, Pakistan.
Coca-Cola is one of Pakistan most favorite beverage with millions of customers, while Jazz is the country’s leading mobile operator serving about 60 million customers. The coming together of these two brands, after the success of the recently concluded Coke Festival powered by Jazz, showcases the mutually beneficial relationship these two enjoy.