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Islamabad’s Centaurus Mall’s poverty-shaming poster has left Pakistanis fuming on social media

Islamabad’s Centaurus Mall’s poverty-shaming poster has left Pakistanis fuming on social media!

The poster posted on the entrance of the mall having the caption “Poor, but not irresponsible” feels the most disgusting copy written ever by the creative team hired for the job.

It fails to deliver whether it was a ‘public service message’ intended to teach affluent mall visitors to learn from the lower-income class to wear masks in public.

At first glance, it seems the most absurd thing giving a feel as if people belonging to the lower-income class are not allowed the enter the mall!

The images circulating on social media also caught the attention of PPP senator Sherry Rehman who retweeted the message with a caption saying: ” Unbelievable! “Poor, but not irresponsible!” goes the dehumanising, classist, poverty-trashing caption. Marie Antoinette has finally been outdone.”

Former finance minister Miftah Ismail was also left in disgust.

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Reactions continue to pour in on social media:

 

 

Saman Siddiqui

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