Fashion and Beauty

Jimin as Face of Dior Men Spring 2024 campaign leaves fans swooning worldwide

BTS' Jimin, the global ambassador for Dior, takes center stage in fashion industry

BTS’ Jimin featuring in the spring 2024 Dior Men campaign has left fans swooning worldwide.

K-pop idol Jimin was revealed as the face of Dior’s latest campaign for Spring 2024, designed by Kim Jones

The current JIMIN Dior campaign rolling out around the world seems to be pretty impressive. These luxury brands know well how to encash the face value of global celebrities.

This would be the first time in the brand’s history that an Asian individual is the face of an entire collection.

There are reportedly over 70 locations where Jimin’s campaign ads have been posted and the number is going up,  while Dior has 210 store locations around the world.

Fans are posting about this recent campaign from different parts of the world and many are of the view that Jimin embodies the convergence of sophistication.


Dior named BTS star Jimin as a global brand ambassador earlier this year.

Singer, dancer, and songwriter, the South Korean artist who has maintained a special relationship with Dior since 2019, now takes centre stage in the fashion industry as well.

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